Chelsea Collective - Pittsburgh, PA and Tyson's Corner, VA

When the designers for Chelsea Collective, a women’s’ athleasure concept-store being launched by Dick’s Sporting Goods, approached us to collaborate on a “statement” floor they desired for the stores, the slate was essentially blank.

Oh, they had a wish-list: eye-catching, interesting, durable and easy to maintain.

We met in our custom sampling workroom in Southern California, and quickly narrowed things down to this beautiful calico-sorted American Hickory, in two plank widths and with an easy-maintenance low-gloss European Oil finish.

About a year after install the worth of an oil finish was demonstrated when there was a “water event” in one of the stores, that involved about as much grime and gunk as water.

Thomas Benjamin personnel flew out and consulted on the clean-up and re-oiling, all of which was accomplished in one overnight session.


  • Product: Custom Flooring:

  • Dimensions: 5/8” x 4” and 5/8” x 8” x RL to 12’

  • Species: American Hickory

  • Grade: Rustic Grade

  • Finish / color: European Oil Finish, Natural Color